Brand Strategy | Branditecture
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Brand Strategy

All great brands begin with ideas.

We combine an understanding of you, your audiences and your competition
to develop your brand platform and key strategies for your success.

BRAND DEFINITION

We help capture
and distill what makes
your brand unique.

CASE STUDY:

Software AG

AUDIENCE DEFINITION / PERSONAS

Your brand lives in
the minds of others;
we help identify what
matters to them.

CASE STUDY:

POSITIONING / COMPETITIVE ANALYSIS

Together we will
define a position that
only you can own.

CASE STUDY:

BRAND ARCHITECTURE

We help clarify
the relationship
between your brands.

CASE STUDY:

U.S. Department of Energy

NAMING / NAMING ARCHITECTURE

We can help name your
brand, or the products
and services it delivers.

CASE STUDY:

INFORMATION ARCHITECTURE

We can develop the
architecture for your
website or app.

CASE STUDY:

Broadcom  

SOCIAL MEDIA

Engagement builds
brands; we develop
strategies for
engagement.

CASE STUDY: